Bio Builder Service

It’s never been easier to get elsewhere the products and services that your company sells.

But one thing prospects can’t get elsewhere is you. And your team.

Nothing differentiates your organization more clearly than those who work for it. That’s why your personal promotion profiles – your bios—are among your most vital, valuable and versatile marketing and branding tools.

We create – or assist your marketing department to create -- bios that position you and others in your company as uniquely-qualified, one-of-a-kind industry leaders.

The Bio Builder Service enables you to either:

1/ hire us to develop your bios, or

2/ advise your marketing team on how to craft new bios or upgrade the ones now in place.

Included in either option is coaching about where, when and how to use the bios for maximum impact.

The bios we develop for your company are based on our in-depth personal interviews with you and members of your team. The bios spell out your specialness and identify your “YOU-nique Selling Proposition,” and establish your expertise, communicate your credibility and set you apart.

When we assist your marketing specialists, we provide them with elements and examples of the most effective bios. They can then adopt the guidelines, and adapt the samples to meet your needs.

First and foremost, you’re not selling products or services. You’re selling yourselves. That’s why the most important sale you and others within your organization ever make is the Personal Sale.

The Bio Builder Service helps you make that sale.